So, you may or may not have heard that Target has teamed with another celebrity designer and will release a special, limited edition line beginning tomorrow. This time around that designer is Jason Wu. (Probably known by most non-fashionistas as the man who designed Michelle Obama’s inauguration dress back in 2008).
Target had another release, for Missoni, back in the fall and it was utter chaos. I’m not into the Missoni look (far too crazy for my fashion tastes), but from all accounts, pandemonium isn’t even a strong enough word for how that release went off. People camped out for hours, fought each other in-store, and the website crashed many, many times before ultimately selling out of items. A lot of the people who managed to get their hands on the products, first, only did so for eBay resale purposes. In doing so, they robbed real shoppers of the opportunity to buy for the Target price. eBay mark up was often times twice or even 3 times as much. Buying an item from the real Missoni line would be cheaper, thus defeating the purpose of the Target partnership. Basically, it was a hot ass mess!
So far, there isn’t the same type of hype for the Jason Wu Collection for Target, which I’m thankful for. Jason Wu’s designs are much more my fashion taste; timeless, classic, and clean. A lot of people call his designs “boring”, but I don’t get that at all. Fashion doesn’t have to have a bunch of crazy patterns, weird shapes, and trippy colors in order for it to be exciting. Something I know I can buy and wear forever excites me. I can accessorize and tailor it to my needs.
So, the dress pictured above is my absolute favorite and I decided I will brave whatever crowds in order to ensure that it makes its way into my closet. The great thing about the celebrity lines is that us regular folk can afford them. Everything from Jason Wu’s line is between $19.99 and $59.99. To me that translated to the prices I’d see at my usual shopping spots (Express, The Limited, H&M, NY & Co. etc).
I’m not sure what to expect, but I will be at Target slightly before it opens Sunday (not taking any chances!). It’s a dress, and I don’t know how the sizing goes, so I’ll need to try it on if at all possible. I’m also eyeballing a couple of other pieces. See them below:
The navy dress checks in at $39.99 and the light blue skirt is $29.99. If I can make it happen, I want one of these 2 pieces as well, but I think I’m leaning towards the skirt. We’ll see how I feel Sunday, but the white dress is a must have!
Talk among my Twitter and Facebook friends has me convinced I’ll be in for a fight Sunday morning. Almost all my girls are contemplating going to a store or waking up at the crack of dawn to hop online and shop. If they don’t crash the site, I’ll hop on too, just to see which items will be number sized (2, 4, 6 etc.) as opposed to small, medium, large. That’ll help my preparation for when I head to the store. I am not going to buy multiple sizes and return what doesn’t fit. Don’t have that kinda $$!
So that’s my plan, right now. I’m sure I’ll be live tweeting and I’ll either be really happy (“NO ON ELSE IS EVEN HERE LOL!”) or I’ll be pissed (“WTF, THEY ONLY HAVE 1 IN EACH SIZE!”). Sadly, I doubt there’s any room for in between, so keep your fingers crossed for me!
What about you? Is anyone else as crazy as I am and will also be shopping Jason Wu bright and early tomorrow?