A month and a half ago, I pleaded with Les Wexner, the head of Limited Brands (Victoria’s Secret) to expand the Victoria’s Secret Pink Collegiate line to include Ohio State. Since Mr. Wexner had recently stepped down from the Ohio State University Board of Trustees — which apparently provided a “conflict of interest” — he was now free to get ‘er done. And he has!
The Columbus Dispatch reported yesterday that Ohio State would be added to the Pink Collegiate line beginning today, December 11, 2012. Awwwwwwzyeah!
It’s such a fine line when it comes to women’s sports apparel. Most of the time, we’re either ignored (cool t-shirts only offered in Men’s sizes) or they stick some sequins on a tank and market it to us. Real women sports fans don’t need pretty colors or bling in order to wear items from a sports clothing line. Do we want it to look cute? Well, obviously! But that can be accomplished without frills, patterns, shiny things, and the actual color pink. I think Victoria’s Secret does this well. Their designs are simple, yet stylish. Yes, the price tag is steep, but what did you expect from VSPink?
Buckeye Ladies, and any men who want to get the female Buckeye in their life a little somethin’ somethin’, click here to check out the offerings. They’re available online and in select stores.
I’m trying to decide which piece I want first. Thanks, Les!